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With roots in branding and comms, Rachel Cain, senior director for global operations and IT communications at AstraZeneca, has helped technology teams in some of the world’s biggest companies get their messages out.

Award: Best strategic collaboration Award winner: Mutual Respect Campaign for Nationwide colleagues and customers and the general public by Nationwide

On this webinar we were joined by Dr Alex Gapud, cultural anthropologist, scarlettabbott

Engagement is not all about delivering communication, but making connections – especially with the most disconnected. Rob Mukherjee believes no one has done that more persistently or effectively than Anne Sullivan.

When the forecast for your organisation looks bleak, leaders have to make difficult decisions. Your employees will find it hard to find any silver lining, but there are ways to make it easier for them to understand and accept bad news.

“The People’s Poet” Maya Angelou reminded us that emotions often speak louder than words, says Rachel Miller.

Engaging operational staff out on steel plants is no easy task. Tim Rutter, head of communications for Tata Steel in the UK and inaugural winner of IoIC’s #WeMatterAtWork award, believes you can have maximum impact if you just get out there and talk to people.

You need a thick skin to work in a controversial sector. Colin Archer, who leads internal communications at Imperial Tobacco and its parent company, Imperial Brands, explains how the organisation’s values guide employees to respond to criticism.