Learn and Develop

Discover how to use generative AI technology for more effective, dynamic and scalable internal communication with this specialist 6-week learning programme. The course will help you to unlock the immense potential of Generative AI to transform your organisation's internal communication practices.

This workshop will explore a human-centred approach to internal communication - helping you to put your people at the heart of your communication design. In a rapidly changing world and organisational landscape, the course will consider how internal communicators can drive performance and productivity by designing communication experiences that are right for their people and the work they do, and that truly align to their organisation’s culture, purpose and values.

A podcast can be a useful, effective and authentic way of talking directly to colleagues. This training course introduces you to everything you need to know if you’ve ever wondered about using podcasting in your internal communications. It will give you an introduction and an overview of how to get started with your own podcast, from planning and equipment to recording and editing.

This highly interactive course split over two session explores both quantitative and qualitative research methods, looking at what you need to measure and what methods to use. It will provide guidance on best practice surveys and polls and research techniques to support your measurement, and how to create compelling dashboards to share your outcomes and insights with your stakeholders. The course aims to build confidence around understanding and using data, particularly when giving strategic advice and influencing stakeholders.

This workshop will explore how culture works to shape organisational reality and why it is so difficult to ‘see’ it and change it. It will consider what kind of communication practice works for culture management, including how and when to communicate values and what these should look like for maximum effect. The course will also look at how how communicators can generate powerful insights about culture and how to use these insights to support leaders in shaping culture through communication.

The course - split over two highly interactive sessions - will provide attendees with the knowledge and skills they need to steer through the strategic maze and deliver clear, concise and strategic communications. The course will equip participants with the understanding and tools they need to convert strategy into communications actions; play a role in strategy formulation and development; and the ability to prepare and implement their own communications strategy.

This virtual learning course, delivered over two live sessions with opportunities for delegates to support and learn from one another in between, will equip internal communicators with the skills and knowledge to write confidently and effectively across a variety of channels and for a range of audiences.

From change programmes to strategic narrative, internal communicators are being called upon to take a more strategic approach to writing. This interactive workshop will equip delegates with the techniques and knowledge they need to write at a strategic level and to have real business impact. This course is ideal for internal communicators who have either taken the Writing Skills for the Internal Communication Professional course or who are at a manager level or above.