Course Overview
Next course: Tuesday 4 March to Friday 9 May 2025.
FastTrack is a 10-week online programme designed to develop knowledge and confidence for those early in their internal communication careers, or those looking to refresh their approach and discover new ways of working.
Taking a specialist coaching and learning approach, the course explores the key principles of internal communication and supports the development of an effective, individual and meaningful communication approach.
With a focus on personal development, the programme encourages you to to discover your own strengths and values, develop a confidence mindset and equip yourself with a resilience toolkit to support you in your IC career.
Group coaching calls provide the opportunity to share learnings and experiences, bounce ideas and build strong connections as future internal communication practitioners.
Overall the course will support you to create your own IC roadmap within the framework of core IC principles, centring on your role, approach and personal development ambitions, as well as helping you to discover new ways of thinking and working.
FastTrack was an inspiring and motivational course. I would recommend it to anyone starting out or changing direction.
Learning Objectives
The programme explores core internal communication topics and helps you to use that framework to develop new ways of thinking and discover the relevance to you as an individual.
The course is designed to provide you with practical actions you can implement straightaway, allowing you to work on these throughout the programme with the support of your trainer.
You will also explore your personal development ambitions and put together your future IC roadmap.
By the end of the course, you will:
- Have been introduced to the key principles of internal communication
- Understand the role of internal communication in organisations
- Better understand your strengths and where you contribute
- Be able to start developing your personal communication approach and style
- Have explored your personal development ambitions
- Understand the key behaviours needed for best practice internal communications
- Be thinking (and working) differently.
Key topics on the course will include:
- The purpose and value of IC in organisations
- The behaviours and competencies needed for effective IC
- What is meant by employee voice and the art of conversation
- Channels and how they can be used
- Stakeholder groups and adapting approaches
- Content curation and impact
- Working with leaders and managers
- Objective and value-driven communication.
You can also download a full programme summary below which provides details on the core framework and individual topics covered.
Course Delivery
Delivered over 10 weeks the course has a unique coaching and learning blended approach, with a combination of workshops, group coaching calls, discussion activities, and independent study directed by online materials.
The course is delivered fully online via Canvas, our online learning environment, and Zoom for the workshops and coaching calls.
The fully online course includes:
- A highly interactive kick-off workshop (week 1)
- Weekly group coaching calls (every Tuesday weeks 2-9)
- On-demand video content and resources
- Group discussion and engagement activities
- A highly interactive reflection workshop to round off the course (week 10).
Who is the course for?
The FastTrack Programme is suitable for anyone in the early stages of their internal communication careers, as well as those with more experience who are looking for a fresh approach and to update their IC thinking.
The course is perfect for you if you are any of the following:
- In the early stages of your internal communication career
- Looking to refresh your communication approach
- Interested in discovering new ways of thinking
- Not in a pure IC role, but in a role with internal communication responsibilities
- Interested in learning more about communication.