Speakers
Laura Marinica
Case Study
Don’t worry that AI will take your job! Worry that other comms professionals who embraced AI will. We don’t want to sound catastrophic, but if you haven’t given AI a proper chance yet, why not? Join us for a practical conversation about our team’s journey with AI writing. We’ll take you from the initial phases of putting together our first-ever internal tone of voice, to using bots to improve our corporate communications and content.
Three takeaways from the session:
Aimed at the following practitioner levels:
Laura is an internal comms professional with over a decade of global experience in various sectors. She has a passion for editorial work, plain English and content design. She likes to use her non-native English speaker ‘superpowers’ to make corporate language accessible to global audiences. Outside work, she spends her time between Pilates classes, watching cat videos 🐈 and writing amateur prose.
Carly is an internal comms and engagement professional - with 15 years in a variety of roles, from change and project management to colleague listening. She is enthusiastic about how to practically apply simple communications into everything businesses do. When she’s not at work, Carly is a busy mum of two, sometimes finding time to relive her passion as an ex-professional dancer.